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SugarCRM Caps Successful SugarCon 2015

SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most innovative, flexible and affordable CRM solution…

innovent May 7, 2015

SugarCRM sweetens Sugar 7.6 with a BPM twist

Following a string of acquisition and partnership announcements over the past few weeks, SugarCRM on Tuesday rolled out a new version of its flagship customer relationship…

innovent May 5, 2015

SugarCRM Introduces Sugar 7.6, Bringing Process Management into CRM

SAN FRANCISCO (SugarCon 2015) — SugarCRM today gave a preview of Sugar 7.6, the latest version of its CRM software, which is due for release next month. Sugar…

innovent April 30, 2015

5 key ways to keep existing customers coming back

How often do we think about whether our customers will keep coming back and, more specifically, how we can ensure that they do? At InnoventCRM we value all the points…

innovent April 27, 2015

Does your growth plan put the client front and centre?

Knowing the future value of your business starts with knowing more about your existing clients and future ones than you think. You might think you know what your…

innovent April 23, 2015

Three top marketers on the role of personalisation in customer experience

Three marketing leaders discuss what ‘personalisation’ really means for brands in 2015, why it’s a strategic imperative and how it impacts customer experience.…

innovent April 14, 2015

CRM market as bloated as ever, says Forrester

The customer relationship management (CRM) market is mature, bloated and consolidation is going to continue for the foreseeable future. The upshot: Technology buyers…

innovent April 9, 2015

Internet of Things: Building digital bridges in a connected world

I’m delighted you know so much about me? Data can help marketers know consumers better than they know themselves. But the feeling of a marketer inside your head,…

innovent April 7, 2015

Five technology trends manufacturers can’t ignore

Manufacturing companies have a reputation of using customer relationship management (CRM) systems for the bare minimum; essentially as ‘systems of record’ for…

innovent March 31, 2015

What will CRM look like in 2015?

US CRM-focussed web site CRM Simplified is very bullish about 2015, saying it will be a dynamic year for CRM, will present many challenges, and therefore many opportunities.…

innovent March 26, 2015

With mobile on its mind, SugarCRM looks to expand

The idea is that instead of just inputting data, users like salespeople will get help as they go about their day “I describe it as we have evolved from an…

innovent March 23, 2015

SugarCRM growth surges by 52 percent in Asia-Pacific Japan

A strong channel, acquisitions of new customers, and growth experienced by existing customers drove the company’s hike in the Asia-Pacific Japan region during…

innovent March 19, 2015

Building an app for your business: Should you go onshore or offshore?

While it’s long been the norm for Australian manufacturers to offshore aspects of their business to save on costs, in recent years there has also been a strong…

innovent March 17, 2015

SugarCRM Acquires Stitch

Key Talent and Mobile Personal Assistant Technologies from Stitch Will Enhance Sugar, the Leading Enterprise CRM for the Individual CUPERTINO, Calif. – March 9,…

innovent March 12, 2015

SugarCRM Celebrates Standout 2014

Exceptional Business Growth, Continued Success of Enterprise Strategy and Notable Global Partnerships Contributed to Last Year’s Success InnoventCRM has contributed…

innovent March 9, 2015

Marketing Automation Made Easy - InnoventCRM with SugarCRM & Inbox25

At Innovent we believe in taking your CRM system to the next level with Marketing Automation. What does that mean? Marketing Automation comes in varying levels of…

innovent March 5, 2015

Transform Your Business by Creating an Actionable Customer Journey Map

As today’s marketplace becomes more and more competitive, it becomes harder and harder to compete based on the old standards: price and product features. Customers…

innovent March 2, 2015

5 signs you need an accounting system upgrade

How do you know it’s time to upgrade your car? You might have had it for a while and after driving lots of kilometres, it costs more to run, doesn’t drive as…

innovent February 24, 2015

Make 2015 the best business year yet

As 2015 rolls on, it is time to reflect on the year that has been and consider how best to tackle the coming twelve months. Here are some tips to get you started.…

innovent February 19, 2015

Transform Your Business by Creating an Actionable Customer Journey Map

As today’s marketplace becomes more and more competitive, it becomes harder and harder to compete based on the old standards: price and product features. Customers…

innovent February 17, 2015

How to Become Competitively Customer-Centric

Businesses are beginning to understand that becoming customer-centric can enable their employees to deliver an exceptional and consistent customer experience. In…

innovent February 10, 2015

The business cash flow crisis today

In any business, cash is your lifeline. Part of maintaining a positive cash flow is making sure you get paid what you are owed on time, and in full. At Innovent we…

innovent February 2, 2015

Taming the big data beast: the importance of CRM

Today, businesses have had yet another function added to their portfolio – they are managers of a large amount of data and information. Big data has become a massive…

innovent January 30, 2015

Modern CRM in the Age of the Customer

Is your CRM strategy and vision aligned with the modern customer? Does your CRM system support the full customer life cycle? Is your organization reaping the benefits…

innovent January 26, 2015
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