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SUGARCRM AWARDED 5-STAR RATING IN CRN'S 2016 PARTNER PROGRAM GUIDE

The Annual Guide Recognizes the Best Channel Partner Programs in the Market SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships…

innovent April 14, 2016

SugarCRM Mobile Adds Encryption to Offline Data

Mobile CRM is not the future, it’s today. As the workforce becomes more dispersed and employees increasingly spend more time away from their desks, a high-quality…

innovent March 31, 2016

SugarCRM is the Right Platform to Support Your Digital Transformation

Digital transformation is a popular buzz phrase. But, what does it mean and how does it fit into your business? There are many definitions floating around the Internet.…

innovent March 10, 2016

SugarCRM acquires Contastic for natural language-based predictive sales tools

Following its acquisition of Stitch last year, SugarCRM — a CRM competitor to Salesforce — has picked up another startup to enhance the arsenal of intelligent…

innovent March 8, 2016

Gartner Survey Reveals IT Decision Makers Agree with Sugar Vision

As a precursor to their annual Salesforce Automation (SFA) Magic Quadrant, several Gartner analysts ran a survey polling key decision makers at enterprises around…

innovent February 23, 2016

SugarCRM Wins IBM Beacon Award

SugarCRM is thrilled to be the recipient of an IBM Beacon Award in the Outstanding Commerce solution category. Winners in the IBM Beacon Awards, a part of IBM’s…

innovent February 18, 2016

Understand and Grow Customer Relationships with an Excellent CRM Integration: SugarCRM and IBM UBX

(Editor’s note: The following blog post originally appeared on IBM’s commerce blog on February 4, 2016) In the digital world, customer journeys have become…

innovent February 11, 2016

Solving Real, Complex CRM Problems – A SaaS vs. Cloud Perspective

Valuable insight by Michael Schneider   I just read a recent blog post on Cloud CRM deployments by Gartner’s Michael Maoz and I think he hits on a very…

innovent February 4, 2016

Exclusive Video Interview with SugarCRM’s CEO Larry Augustin

The CRM executive reflects on the company’s recent developments, plans for 2016, and the economy. CRM is a rapidly moving industry, but from time to time,…

innovent January 28, 2016

The Sugar Platform is Recognized for Enabling Companies to Better Engage with Customers, Increase Brand Loyalty and Grow their Businesses

CUPERTINO, Calif. – January 14, 2016 – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most innovative,…

innovent January 25, 2016

Should you look to manage an offshore development team or leave it to Innovent?

Effective management of a remote software development team is the key to successful project implementation. Communicating with the team regularly and ensuring that…

innovent January 20, 2016

SugarCRM launches new customer support portal

The new site offers a number of big improvements, all aimed at delivering the help you need as quickly as possible:   Powerful Search : You will now see a search…

innovent January 14, 2016

The Strategic View - Are You Transforming Your Business?

A major trend we’re seeing among Sugar customers and in the industry at large is a more enlightened take on CRM – one where businesses are going beyond automation…

innovent December 17, 2015

Tips for CRM buyers

In the CRM space, it is a big help to us when a business has figured out what they’re trying to accomplish. Unfortunately, we often still get told “I need some…

innovent December 14, 2015

5 CRM Predictions for 2016

It’s that time again. In addition to shopping for gifts and attending holiday parties, December is also prediction season. Here are five CRM predictions that we…

innovent December 11, 2015

SugarCRM Opens First Data Centre in Sydney, Providing Local Customers with Peace of Mind and Improved Efficiency

SYDNEY, Australia. – November 23, 2015 – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most innovative…

innovent December 8, 2015

SugarCRM serves SaaS offering out of Australia

SugarCRM will launch an Australian data centre for its CRM software-as-a-service, the company announced today. The company’s Sugar On-Demand offering will…

innovent December 3, 2015

Business Choice Awards 2015: CRM

Customer interaction is a key component of most businesses. The success or failure of a business rides on the quality and quantity of customer interactions. This…

innovent December 1, 2015

Modern CRM Best Practices – Part 2 – Get a Total Customer View

In part one of this blog series, we talked about the need to align the sales and marketing departments in the age of the empowered customer. Along those lines, as…

innovent November 27, 2015

SugarCRM Mobile 2.9.0 Released!

SugarCRM have officially released SugarCRM Mobile 2.9.0! You can review what was included in this update through the following release notes: SugarCRM Mobile for…

innovent November 24, 2015

Modern CRM Best Practices – Get Marketing and Sales on the Same Page

Organizations that view their CRM as a tool to track sales leads and record data about current customers are missing opportunities to get the most out of the system.…

innovent November 17, 2015

The secret to driving customer engagement

Global marketing head of SugarCRM claims too many organisations invest in customer journey mapping but aren’t acting holistic digitally Leveraging deeper customer…

innovent November 12, 2015

When Choosing a CRM, Beware of Hidden Costs

When it comes to buying a new automobile, smart shoppers do more analysis than simply looking at the sticker on the windshield. While some cars may seem like a deal…

innovent November 10, 2015

Thinking About SaaS Risks – Part 3: IT issues are not just IT issues

A popular argument for deploying SaaS software is that it “just works.” It is simple for users to get started and use everyday without burdening the IT department.…

innovent October 27, 2015
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