Tips for CRM buyers
In the CRM space, it is a big help to us when a business has figured out what they’re trying to accomplish. Unfortunately, we often still get told “I need some…
5 CRM Predictions for 2016
It’s that time again. In addition to shopping for gifts and attending holiday parties, December is also prediction season. Here are five CRM predictions that we…
SugarCRM Opens First Data Centre in Sydney, Providing Local Customers with Peace of Mind and Improved Efficiency
SYDNEY, Australia. – November 23, 2015 – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most innovative…
SugarCRM serves SaaS offering out of Australia
SugarCRM will launch an Australian data centre for its CRM software-as-a-service, the company announced today. The company’s Sugar On-Demand offering will…
Business Choice Awards 2015: CRM
Customer interaction is a key component of most businesses. The success or failure of a business rides on the quality and quantity of customer interactions. This…
Modern CRM Best Practices – Part 2 – Get a Total Customer View
In part one of this blog series, we talked about the need to align the sales and marketing departments in the age of the empowered customer. Along those lines, as…
SugarCRM Mobile 2.9.0 Released!
SugarCRM have officially released SugarCRM Mobile 2.9.0! You can review what was included in this update through the following release notes: SugarCRM Mobile for…
Modern CRM Best Practices – Get Marketing and Sales on the Same Page
Organizations that view their CRM as a tool to track sales leads and record data about current customers are missing opportunities to get the most out of the system.…
The secret to driving customer engagement
Global marketing head of SugarCRM claims too many organisations invest in customer journey mapping but aren’t acting holistic digitally Leveraging deeper customer…
When Choosing a CRM, Beware of Hidden Costs
When it comes to buying a new automobile, smart shoppers do more analysis than simply looking at the sticker on the windshield. While some cars may seem like a deal…
Thinking About SaaS Risks – Part 3: IT issues are not just IT issues
A popular argument for deploying SaaS software is that it “just works.” It is simple for users to get started and use everyday without burdening the IT department.…
Best Practice in Improving Data Quality in your CRM
Your CRM has probably stored gigantic amounts of data. The question is, are all of those data really accurate? A lot of companies are simply gathering too much data…
Thinking About SaaS Risks – Part 2: The Dangers of Non-Compliance
In a world that’s increasingly regulated, a well-designed and tightly-integrated CRM is imperative to an organization’s compliance efforts. In the United States,…
It’s a New World, Customer Engagement Rules
In case you haven’t heard, the old school thinking that customers are a commodity that can be managed is long passed its expiration date. Nowadays, customers have…
SugarCRM Collects Three CRM Market Awards for Helping to Create and Grow Extraordinary Customer Relationships
CRM Magazine Honors SugarCRM in Three Key Categories, Including Midmarket CRM Suite, Small Business CRM Suite and Sales Force Automation CUPERTINO, CA — (Marketwired)…
5 Unmissable tips for new/growing business owners
If I had a time machine and I could go back in time and correct all the mistakes I had made when I first went into business, things might have turned out very differently.…