7 Tricky Questions to Ask Before Choosing a CRM
We only need to take a quick glance at global politics to realize how important it is to prepare for radical change and disruption. Smart organizations are gearing…
SugarCRM a Leader in G2 Crowd Midmarket Grid for CRM
Analyst reports can be very valuable tools when making a software purchase decision. Analysts pour over tons of details, product roadmaps, and talk to several partners…
Have You Tried Sugar Mobile 5.0 Yet?
Have your expectations for what your mobile CRM provides grown dramatically? We hope so. You’re right to expect more than a downsized version of the “classic”…
SugarCRM Given 5-Star Rating in CRN's 2017 Partner Program Guide
CUPERTINO, CA–(Marketwired – Apr 10, 2017) – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships…
5 Quick Wins for Organization-wide CRM
If you’re spearheading a new CRM project within your organization, it’s important to remember you are not on an island. Your colleagues, presented the right…
What You Should Know Before You Offshore Your Startup's Engineering Team
Offshoring engineering teams can be a huge asset for your startup, but it comes with a sea of entirely new challenges “Everything now, everything fast”…
SugarCRM Hires a Robot to Help it Figure Out if 2017 is the Year of Artificial Intelligence
SugarCRM has hired a robot to help it answer the most pressing question in the CRM industry: “Is this the year of artificial intelligence or not?” Over the past…
Take Better Call Notes to Improve Relationships with Prospects, Leads, and Customers
Sales have always been about building relationships and adding value. Sales acceleration and automation tools truly help streamline selling activities, but nothing…
5 Reasons Why the Manufacturing Industry Needs a CRM
Overview Manufacturing industry has witnessed a dramatic transformation over the years. Previously, a manufacturing company responded to whatever a customer required. …
Best Practices in CRM for Marketing: a Q&A with Clint Oram
Marketing teams are charged with building extraordinary relationships with customers. With this much responsibility, it makes sense for the marketing department…
How to Drive Revenue from Your CRM
Last week, a survey by a company out of the UK came back with an interesting headline, “Only 17% of customer relationship managers believe their CRM is generating…
What’s New for the Customer Experience in 2017?
Well, 2016 will be a tough act to follow. With all the twists and turns of a Hollywood blockbuster, it was a year no one is going to forget in a hurry. But let’s…
Join the Digital Disruptors and Reap the Customer Engagement Rewards
You’re hearing a different tone from SugarCRM these days. It’s about being the CRM disruptor. We’ve always seen ourselves as the outlier in a field…
Sales + Marketing: Tearing Down the Silos
(Editor’s Note: the following is a guest blog post from Sarah Friedlander Garcia, the director of marketing at W-Systems. It originally appeared on the W-Systems…
When Forming Your CRM Selection Team, Don’t Forget the Users
When our sales team is in the early stages with potential customers, one of the first lengthy discussions is about who should be in the room and part of the CRM…
Three Ways NLP (Natural Language Processing Will Enhance the Customer Experience
NLP (Natural Language Processing) is a big topic and a quick google search reveals several definitions floating around the internet. Here’s one more from SugarCRM’s…
10 Questions that Reveal CRM Maturity
A sure sign of maturity is the habit of questioning ourselves to see if we could be doing things better. When we take the time to answer important questions we start…
Designing, Visualizing and Executing with CRM
Today, SugarCRM is pleased to announce it has signed a deal with TrustSphere to bring its relationship analytics technology into the Sugar Platform. With relationship…
Struggling with Mobile CRM User Adoption?
If you follow SugarCRM, you may remember we like to tout that Sugar is designed for the individual user, not just the management team. We take immense pride in…
Revving up the Revenue Process Engine
In the first post in this series, we made the case for better alignment between two organizational teams, in other words, we focused on the people. Your feedback…
Best Startup CRM Software Awards of January Chosen by 10 Best CRM
10 Best CRM recently identified the best startup CRM software in the world, with Pipedrive, Sugar CRM and Hubspot leading the charge. There’s no doubt that…
Let’s Talk about Lead to Revenue
Visionary marketers are quickly progressing beyond simple process automation for demand generation and nurturing programs. The reason is that the buying process…
Will 2017 be the Year of Mobile CRM?
Customer relationship management (CRM) software is undergoing an evolution, thanks to demand for innovation in an industry that is ready for change. Case in point:…
Building Solid Relationships with Customers (Part 1)
Introduction By 2020, customer experience will outweigh the importance of price and product. Are you investing enough in building relationship with a customer? This…