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Let’s Talk about Lead to Revenue

Visionary marketers are quickly progressing beyond simple process automation for demand generation and nurturing programs. The reason is that the buying process…

innovent January 24, 2017

Will 2017 be the Year of Mobile CRM?

Customer relationship management (CRM) software is undergoing an evolution, thanks to demand for innovation in an industry that is ready for change. Case in point:…

innovent January 19, 2017

Building Solid Relationships with Customers (Part 1)

Introduction By 2020, customer experience will outweigh the importance of price and product. Are you investing enough in building relationship with a customer? This…

innovent January 17, 2017

Exploring the SugarCRM Customer Journey Plugin

When the Customer Journey Plugin was released in August earlier this year, our tech-savvy customers and friends within the Sugar community quickly jumped on learning…

innovent January 12, 2017

I’m sorry, Dave. I’m afraid I can’t do that

Online business is gearing up for an exciting leap forward over the next five years as artificial intelligence really starts to take a run at some big hurdles in…

innovent January 12, 2017

Marketing Trend: Customer Journey Mapping Will Become Smarter and More Useful in 2017

Customer journey mapping is an important exercise that helps companies understand their customer’s perspective so they can meet needs and expectations. It also…

innovent January 10, 2017

Innovent Dual Shore Software Development

Innovent provides its customers with high-end custom software solutions that help them scale – an approach that has proved fruitful over the last several…

innovent January 9, 2017

CRM is Great with Sugar 7.8

SugarCRM is pleased to announce the general availability of Sugar 7.8. Sugar 7.8 delivers on our platform’s core value pillars – empower individuals and industry’s…

innovent January 4, 2017

Six CRM Predictions for 2017

Yet another set of CRM predictions… – Martin Schneider —  December 15, 2016 It is that time of year, where every analyst, “thought leader” and blogger…

innovent December 22, 2016

SugarCRM Helps Foster Interdepartmental Collaboration, Improves Advanced Workflow in Sugar 7.8

SugarCRM® Inc., the company that enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable CRM solution…

innovent December 20, 2016

The future of financial services: digital, personalized, customer-centric

Not too long ago in financial services professionals built relationships — and created a positive experience — by meeting the customer in person for coffee or…

innovent December 15, 2016

CRM is a Tool for Cultural Change

Business models and entire industries are being disrupted by new technologies as digital transformation forces organizations to reassess how they adapt and provide…

innovent December 8, 2016

The Right Time to Offshore your Software Development

More and more businesses are turning to offshoring to maintain optimum operations. Research from Macquarie Securities estimated that about four in every ten Australian…

innovent December 1, 2016

3 Smart Steps to Outsource Mobile App Development

The trend to outsource mobile app development is not new but extremely high in demand. From start-ups to established organizations, every business is discussing…

innovent November 29, 2016

SugarCRM Courts Challenger Brands With APAC Growth Plans

Disruptive businesses are looking for technology solutions they can customise to give them a competitive advantage, argues Mark Troselj, SugarCRM’s newly appointed…

innovent November 24, 2016

SugarCRM Wins PC Magazine's 2016 Business Choice Award for Best CRM Service

CUPERTINO, CA–(Marketwired – Nov 15, 2016) – SugarCRM® Inc., the company that enables businesses to create extraordinary customer relationships…

innovent November 22, 2016
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