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Information architecture. Without it in software you’d be lost.


Whether you’re looking for a standalone team or add to your existing capabilities we can add value. Meaning we provide a full-service team (Frontend + Backend Developers, PM, QA, Designers)

Whether you’re starting your software from scratch, or looking towards what you already have, we’ll make sure the information architecture in your software is aligned with your users online behaviour patterns and expectations.

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It’s a common a problem when you become too close to the inner workings of your software – you find it more difficult to make improvements that could help users complete tasks as sometimes simple things are overlooked. A fresh set of eyes can prove extremely insightful.

If we could objectively assess Information Architecture in one week then it might look like this

Monday: Understand whether user requirements are being achieved.
Tuesday: Check if information is duplicated or missing.
Wednesday: Identify gaps or missed opportunities.
Thursday: Establish if the navigation and taxonomy serves content.
Friday: Check if help or any site searches returns content appropriately.

Identifying the reasons why Information Architecture reviews are considered

We sit down with you to fully understand your needs and work out the best route forward.

Guarantee your information meets user needs

How do you guarantee that your information architecture meets the needs of your users? You ask them.

Test proposed concepts early

We can test proposed concepts with your users at an early stage, using exercises including card sorts and online tree testing.  We test IA in isolation, away from the distraction of page layouts, menus and visual design.

Increase accuracy of feedback

The accuracy of User feedback to effectively validate decisions before we go too far down a particular strategy is of paramount importance.

Innovent is experienced in joining project teams at any stage, and can take control of Information Architecture that is failing whatever the cause.

We work on all types of software applications, mobile, websites and online portals, we can review any of your digital products and services to assess the standard of Information Architecture.